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Old 01-11-2010, 03:10 PM   #181
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Quote:
Originally Posted by Tbones00SE View Post
I don't think Mulally was blind to regional differences because even with the new 787 plane (And those before it) there are multiple configurations of it to suit different airlines, but then the plane themselves are all designed by one team. You don't have a Boeing Europe designing one type of jumbo jet to european airline specifications and Boeing America designing another type of jumbo jet with different airframes and engines to suit American specifications. It's one plane that shares 80% of it's parts from plane to plane while the other 20% is configuration differences.

I think that rather talks to my original point. If even Boeing has to offer different configurations (length, engines, seating arrangements), then can Ford get away with (in the long term), offering the same bumper and front end styling to someone be they in Munich or Shanghai ?

Airlines are much less emotional about looks than your average car buyer.

I understand exactly what Mulally was brought in to do. Ford needed some serious surgery and he gave them that. But I think you overstate the economies of scale argument. One can have a degree of targeted localization and customization of styling without adding a lot of cost. VW does this quite well by sharing platforms between SEAT and Skoda

Equally, its total folly to do as Ford did in the past when you have the Euro Focus on one platform and the US on another. You get the localization with double the R&D cost and loose economies of scale on the globally sourced parts that consumers don't see or necessarily care about.

There is a happy compromise somewhere in there. My feeling is that long term its likely to be closer to the VW model, but that's just my $0.02
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Old 01-11-2010, 03:10 PM   #182
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Rear lights, interior.
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Old 01-11-2010, 03:11 PM   #183
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Quote:
Originally Posted by kylesvt720 View Post
Listen to Big Jordan below...

Also the Mustang is a performance car, for a niche, the Focus is a commuter car. Don't get it twisted.

Besides, what year did the S197 Mustang start, and what year did the GT500 come out??



Exactly.
Your missing my point.
Just because its a different bodystyle,the Focus isnt a new platform.
I think many people expected to see a performance oriented version when the Focus went Global.
My point is:
Just because its a new bodystyle,we have to wait to see any performance variant for another years?
Whatever,I for one wont be buying one just because its a different body style.
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Old 01-11-2010, 03:15 PM   #184
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About the performance version I'm thinking of it this way, Europe has always gotten a performance version from MK1 to the current RS, so now that it will be a Global model, I'm sure Europe will get another performance version meaning it should make it cheaper to produce here also. They just need to be sure there is a big enough market for it. And since it isn't the smallest/cheapest Ford anymore, I'm willing to bet they will release one.
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Old 01-11-2010, 03:20 PM   #185
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Quote:
Originally Posted by bradshsi
I think that rather talks to my original point. If even Boeing has to offer different configurations (length, engines, seating arrangements), then can Ford get away with (in the long term), offering the same bumper and front end styling to someone be they in Munich or Shanghai ?

Airlines are much less emotional about looks than your average car buyer.

I understand exactly what Mulally was brought in to do. Ford needed some serious surgery and he gave them that. But I think you overstate the economies of scale argument. One can have a degree of targeted localization and customization of styling without adding a lot of cost. VW does this quite well by sharing platforms between SEAT and Skoda

Equally, its total folly to do as Ford did in the past when you have the Euro Focus on one platform and the US on another. You get the localization with double the R&D cost and loose economies of scale on the globally sourced parts that consumers don't see or necessarily care about.

There is a happy compromise somewhere in there. My feeling is that long term its likely to be closer to the VW model, but that's just my $0.02
In this era of globalization, market perferences are merging. GM offers the same models in China as they do here and their sales are booming. The Chinese love Buicks in particular. Sure, there are still some differences like left or right hand driving or materials, but as far as exterior design is concerned markets are quickly melding together. I think you'd see even more of this if safety regulations were standardized worldwide.
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Old 01-11-2010, 03:21 PM   #186
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Quote:
Originally Posted by DueceCoupe View Post
Your missing my point.
Just because its a different bodystyle,the Focus isnt a new platform.
I think many people expected to see a performance oriented version when the Focus went Global.
My point is:
Just because its a new bodystyle,we have to wait to see any performance variant for another years?
Whatever,I for one wont be buying one just because its a different body style.
It is a new platform, not just a different bodystyle.

Yes when a new bodystyle comes out, it takes time to build the performance versions. Look at the SVT Focus, look at the Mustang GT500.
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Old 01-11-2010, 03:42 PM   #187
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The rear lights on the hatch with there full wrap around almost halfway to the door.

When looking at the front end straight on it looks too similar to a Porche Cyenne to me. The back end of the hatch just looks like a Volvo with those tail lights.
No 3 door.
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Old 01-11-2010, 03:45 PM   #188
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its teh ghey
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Old 01-11-2010, 03:49 PM   #189
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I love how nothing is ever good enough for car enthusiasts on the web.
Them: "Bring us an updated Focus like the Europeans get!"
Ford" "Here you go. A Focus 200% better than any mainstream auto offered in the U.S. for less than $30,000, and exactly the same version that the rest of the world will get."
Them: "It's ugly . . . Where's the performance version . . . just give us the current Euro model . . ."

Whatever, people. Keep complaining for complaining's sake.
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Old 01-11-2010, 03:51 PM   #190
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Quote:
Originally Posted by Tbones00SE View Post
In this era of globalization, market perferences are merging.
I often wonder whether that's what multinational companies dream for. Perhaps they believe if they say it often enough, all the differences will magically disappear

I agree that the internet and global information has caused some convergence, however there are and will be for many years significant differences. I dug up an Economist.com article that discussed localization in BRIC markets. I think they summarize quite well the limits of the one size fits all approach.


"The third lesson is that local conditions and local tastes must be catered for when adapting existing models that have done well in mature markets. In Brazil and India that has meant building small, fuel-efficient cars that are also spacious and rugged enough to withstand bad roads and some of the world’s most vicious speed bumps. In China it has meant indulging newly affluent and highly status-conscious customers who like biggish saloons with smart interiors and lots of gadgets but are less interested in performance because there are few decent roads outside the big cities. Russians, for their part, love SUVs in all shapes and sizes. Even though most owners never leave Moscow or St Petersburg, they like the idea of a go-anywhere vehicle that can take Russian winters in its stride.

The fourth lesson is that although their tastes may differ, BRIC customers are no longer prepared to put up with outdated or inferior offerings unless they are very cheap indeed, like the Fiat Mille in Brazil or the Maruti 800 in India. Specialist magazines, the internet and, above all, increasing competition among the manufacturers have greatly raised buyers’ expectations in just a few years.
"

The whole article is interesting but I think you need to subscribe to read it.
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