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Old 09-15-2012, 08:36 PM   #1
JesseE1981
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2012 Focus is NOT holding value

This car seems to keep dropping $1000 every month I check it on KBB.com. My SE Hatchback, had a value of $14,900 last month...now it's down to $13,977 for trade-in value. Two months ago is was in the $15,500 range. My car only has 12,600 miles on it.
I am definitely ditching this thing next summer....it'll still have a full 12,000 miles of factory warranty on it too.
I've never owned a vehicle whose value seems to be tanking this fast.


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Old 09-15-2012, 08:41 PM   #2
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Sadly I have to agree... my sticker priced $24,000 SEL with 12,000 miles on it is already down to about $15,000 for a trade in...

My $24,500 Mazdaspeed 3 from 2008 got me $16,000 for trade-in after 3 YEARS of ownership... ugh.
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Old 09-15-2012, 08:43 PM   #3
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If that is the reason you bought it.. to be able to sell it for a lot.. You were crazy to start with.
Ford has NEVER had a good resale value except the high performance models.

Secondly, You ALREADY lost the value. So you're going to shoot yourself in the foot and sell it just because theoretically it will be worth even less?
Dude, You ALREADY lost that money, selling it just puts salt into your wound.
And yes
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Old 09-15-2012, 08:43 PM   #4
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When I buy a car I buy it for a purpose.

1.) I love it.
2.) I'm going to keep it for the long run.
3.) It's an investment.

When you approach it that way it doesn't matter what it's worth in year to a dealership or private party, because it's yours. Just my .02. Good luck with yours.
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Old 09-15-2012, 08:44 PM   #5
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Jesse,
I am just a bit confused by your post...you are going to 'ditch' your car because the KBB trade in value is dropping? Were you shopping for a different car and need to recoup the equity or are you just upset that the value is dropping so now you hate the car?

All new vehicles drop significantly in the first 2 years of ownership, especially the 'trade in' value. The rebates on the 2012 and even now on the 2013 don't help much.

If it helps at all to see the potential for a future value take a look at 2000-2005 Focii on craigslist to see how much they are going for compared to when they were new. They are holding steady at about 25-35% of original value and some have close to 200k miles on them.

I do, however, think that the DCT issues are devaluating the Gen III a bit at least here in the USA. In Europe they are very expensive cars!
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Old 09-15-2012, 08:46 PM   #6
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No, I'm going to ditch the car because the transmission is garbage....the sharp drop in value is just the added kick I need to do it as soon as possible....luckily next summer.
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Old 09-15-2012, 08:46 PM   #7
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Quote:
Originally Posted by feta_mgp View Post
Sadly I have to agree... my sticker priced $24,000 SEL with 12,000 miles on it is already down to about $15,000 for a trade in...

My $24,500 Mazdaspeed 3 from 2008 got me $16,000 for trade-in after 3 YEARS of ownership... ugh.
It must be a US thing, the Canadian KBB values are pretty good, at least I thought they were respectable and better than the competition anyway. Besides, if you purchase a car solely based on resale, you're never going to be happy with your purchase....
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Old 09-15-2012, 08:48 PM   #8
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Quote:
Originally Posted by Elizabeth View Post
If that is the reason you bought it.. to be able to sell it for a lot.. You were crazy to start with.
Ford has NEVER had a good resale value except the high performance models.

Secondly, You ALREADY lost the value. So you're going to shoot yourself in the foot and sell it just because theoretically it will be worth even less?
Dude, You ALREADY lost that money, selling it just puts salt into your wound.
And yes
Well sure it's an investment... but at the end of the line when you decide to trade up or sell to get a newer vehicle, it's nice to know the car holds it's value well...

As I stated... my Mazdaspeed 3, a car easily outdone by my Focus in fit & finish and especially interior quality, that had been modded to hell and back, still got $16,000 after 3 years and 35,000 miles, AND an accident on record.

My Focus after a year is already down to $15,000 for perfect condition on KBB and it had an almost identical sticker price???

I love my car and I'm not going to sell it because of the resale value... but as you said it's an investment, and I like to get the maximum return on my investments at the end. So, sure, the fact that I love my car is great, but the fact that it's also losing value so rapidly... not great.
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Old 09-15-2012, 08:56 PM   #9
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I love my car too....but the transmission is the deal breaker. I have no confidence in it....and the dealer is telling me the bucking/jumping/slamming into gear is "normal behavior of the dual clutch transmission". It has all the latest updates, and it's just terrible.

If Ford offered a "buyback program", I'd be first in line to drop this thing off and get something that I have confidence in.....and I've never owned anything but a Ford.
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Old 09-15-2012, 09:30 PM   #10
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Quote:
Originally Posted by JesseE1981 View Post
If Ford offered a "buyback program", I'd be first in line to drop this thing off and get something that I have confidence in.....and I've never owned anything but a Ford.
Same here on both the sentiment and ownership history. I'm really hoping I can get a lemon law claim to work out for me. It's the difference of about $6000 (from a buyback) between that and trading it in at a very generous price. I can't see any possibility of getting that with all the repairs in the service history though so if I am forced to go the trade-in route I just hope I don't end up with negative equity.
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