Yes. I really think Hyundai and Dodge have done it correctly. Put the DCT in more of a sporty fringe model (Veloster) or paired only with the "performance" engine (Dart). Ford should've done the same, maybe only including it with the SE Sport and Ti Handling packages or something. This simply is not a mass market transmission.
My coworker told me this morning he and his uncle rented a Focus at the airport. It was brand new, 6 miles on it. So they were probably only the 2nd driver ever of the car. He said it shuddered so badly out of the lot that they immediately returned it. The clerk took one look at them and said "transmission?" The clerk said this problem is rampant in their fleet and 4 out of 5 Focuses they rent out are returned for a transmission "problem."
In that context, it's hard to see how the Focus is selling so relatively well.
And in my business contacts I've dealt with the region manager for Enterprise Holdings (Enterprise, National and Alamo) for Southern Alberta and asked him about their Focus and Firsta fleet and the DCT. He responded that they have had no issues with the cars and were in the process of ordering their 13's. Now if they couldn't rent them out they wouldn't be making them money and he would know about it. And they wouldn't be ordering 13's to replace the 12's instead of going with a different brand/model.
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