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Old 08-01-2012, 02:27 PM   #1
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July Sales - Focus Falls to Fourth

Corolla 23,640
Civic 20,554
Elantra 18,512
Focus 16,454
Cruze 14,954
Jetta 13,629
Dart 772


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Old 08-01-2012, 03:05 PM   #2
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Corolla 23,640
Civic 20,554
Elantra 18,512
Focus 16,454
Cruze 14,954
Jetta 13,629
Dart 772
Wow, it's always hard to believe that the Corolla sells so well given it's age and all. I'm sure people like the way the ancient 4 speed auto trans drives compared to a DCT and how it only delivers a rated 26/34 MPG with a 1.8L 130 HP engine. I guess people buying them are searching for a car that has a rep. for reliability or something. The Focus is still beating the Cruzer and the Dart has some serious catching up to do on sales numbers!
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Old 08-01-2012, 04:26 PM   #3
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Wow, it's always hard to believe that the Corolla sells so well given it's age and all. I'm sure people like the way the ancient 4 speed auto trans drives compared to a DCT and how it only delivers a rated 26/34 MPG with a 1.8L 130 HP engine. I guess people buying them are searching for a car that has a rep. for reliability or something. The Focus is still beating the Cruzer and the Dart has some serious catching up to do on sales numbers!
I said the same thing to my Toyota/Ford dealer ... his response ?? Corollas lease exceptionally well .... $999 down and $89 a month gets you in a brand new LE Corolla. People jump all over that deal.


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Old 08-04-2012, 02:19 PM   #4
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Wow, it's always hard to believe that the Corolla sells so well given it's age and all. ... I guess people buying them are searching for a car that has a rep. for reliability or something.
Maybe my 1995 Corolla was the armpit of the freeway, but no car should be leaking oil at 75k, with transmission fluid gaskets on the verge of dripping fluid 10k after that. Or, rather, that's the only car I had such problems with after 7 years of operating it... apart from the 1981 Prelude, which was over a decade old and had 180k+ on it...
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Old 08-01-2012, 03:05 PM   #5
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It happens, also July is the model year change for ford, so maybe there wasn't enough on the lots for consumers liking.. wishful thinking maybe.

For me as long as the focus outsell the Cruze im happy!
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Old 08-01-2012, 03:22 PM   #6
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End of year folks want a deal. Saving money, not looking for the best car. Plus i bet all the Focus left on dealer lots are ones no one else wanted.
I blame the dealers for refusing to order 'difficult' colors.
I had to travel 60 miles away from a 1.5 million metro area with a dozen Ford dealers just to find a Yellow stick SE last August.
Around here, the dealers all have ONLY ugly cars in stock.
Why i have no idea, but they relish ordering bland cars.. And just seem to hate ordering any bright color, unless it is for a customer order.
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Old 08-01-2012, 03:36 PM   #7
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The Focus is also still suffering (deservedly) from the DCT and MyFordTouch issues, which will scare lots of shoppers away. In addition to bad press, I expect many owners hesitate to give an unqualified recommendation to others for the same reason. Under the circumstances it's doing pretty well.
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Old 08-01-2012, 03:58 PM   #8
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Yeah I think overall it's selling as good as can be expected, given the long term brand image of Ford versus Toyota and Honda.

The overall positive reviews of it has certainly helped, but import lovers' ongoing negative perception of Ford, plus the negative buzz (DCT, MyFord Touch) which most car shoppers would certainly have come across in their research, hurt.

I just looked at a few of the big Ford dealers in the region and they seem to have the normal level of stock, around 50-60 Focuses each. So I'm not sure supply is a problem, at least in my region.
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Old 08-01-2012, 03:49 PM   #9
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End of year folks want a deal. Saving money, not looking for the best car. Plus i bet all the Focus left on dealer lots are ones no one else wanted.
I blame the dealers for refusing to order 'difficult' colors.
I had to travel 60 miles away from a 1.5 million metro area with a dozen Ford dealers just to find a Yellow stick SE last August.
Around here, the dealers all have ONLY ugly cars in stock.
Why i have no idea, but they relish ordering bland cars.. And just seem to hate ordering any bright color, unless it is for a customer order.
Bland sells cars. Why do you think the MKVI Jetta sells better than the MKV? Or why the Corolla is the top compact car. Accords, Camrys, and other vanillamobiles are always the top sellers.

Ford will always build you a Focus, just the way you like it...thats what I did.
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Old 08-01-2012, 03:55 PM   #10
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Bland sells cars. Why do you think the MKVI Jetta sells better than the MKV? Or why the Corolla is the top compact car. Accords, Camrys, and other vanillamobiles are always the top sellers.

Ford will always build you a Focus, just the way you like it...thats what I did.
umm not they won't, since they are packaging everything, IE the ST, you only get 3 options, but sooo many want it their way, not Ford's. But I still love my SE Sport
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