Originally Posted by Just Tom
DING! DING! DING! You hit the nail on the head. Let's see....0% APR for 5 YEARS!! Um....about $1,000 in rebates/incentives, cars selling nowhere close to window sticker (at or below invoice) combined with all the other points you made and we have the recipe for low trade-in value. Aside from F-series trucks, what Ford is known to have good resale value? Answer: None. Car buyers who are looking for high resale value shouldn't look to Ford anyway, especially the Focus, instead they should opt for Honda, VW, Audi, etc..
My Mustang held a decent value after five years. Paid about $25k, got about $12k for it. Unlike my neighbors 330Ci BWM - paid about $65k, and book on it is about $20k. I like to point out I "lost" $12k to drive a Convertible Mustang in Southern California for 5 years, he "lost" $40k to drive that BMW.
Cars never make smart investments - buy what you want to drive.