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Old 11-30-2012, 11:47 PM   #6
suss6052
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A small fraction of the 8000 units (estimated production for the 13 ST afaik) which at $300 each assuming they sold tuners to 100% of the STs is only worth $2,400,000 vs the 240+ k North American MK3s sold to date of which if even 10% wanted a tune that's 24k units. 24k x 300 =$7,200,000 in potential profit/ sales. That assumed only a 10% take rate vs a 100% ST take rate at a presumed production value for the ST vs an estimate of standard cars sold in the U.S. alone in 2012 (excluding the 12's in 2011).
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