Focus Fanatics - View Single Post - Ford Fiesta Facelift
View Single Post
Old 09-06-2012, 10:55 AM   #24
mac.mogul
Focus Fanatic
 
mac.mogul's Avatar
 
Join Date: Oct 2011
Fan#: 90409
Location: Wichita, KS
What I Drive: 2011 Sterling Grey SES Sedan

Posts: 3,661
FF Reputation: 13 mac.mogul Great Standing Member
Buy-Sell-Trade Rating: (0)
Everyone is complaining like Ford has NEVER made two cars that look similar to each other...

The 1996 Ka was the first "New Edge" car from Ford.
Resulting cars with the NewEdge language in order of appearance were
-Mondeo
-Puma
-Falcon
-Focus
-Cougar
-Mustang
-Taurus
-Windstar
-Explorer

They didn't all look identical, but the design language was the same. Trapezoids and right angles abound!

Before that, every Ford in America looked like a Mustang or an F-150 and every Ford in Europe looked like a Mondeo.

Its the way automakers work\. Its why every Chevrolet has the same stupid bowtie grille or every Dodge has the crosshair grille.
Brand image is important.

The Edsel is a good example of why image branding is the most successful way to sell cars.

The Hyundai Eqqus is a massive sales flop in America because it doesn't have any recognizable Hyundai design elements. It doesn't even have a Hyundai badge on it.
__________________
2011 SES 5spd #006 >> SR #213

What other people think of me is none of my business.
mac.mogul is online now  
    Reply With Quote