Focus Fanatics - View Single Post - 24 hour cyber monday sale!!!
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Old 11-30-2011, 09:47 AM   #10
teamDFL
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Join Date: Nov 2011
Fan#: 92060
Location: Apex, NC
What I Drive: 2001 ZX3, 2012 SE Sport Hatchback

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Great sale. Having the $5/item shipping at the same time was a real winner. Here is some feedback that as a former automotive parts product and marketing manager I think could be valuable.

I ended up buying four things.
  1. Plug wires - needed some, wasn't sure which I'd buy, yours were slightly more expensive but your special cut the cost difference so you got the sale.
  2. Rear toe arms - I was going to buy these anyway, so the discount was just a bonus to me and a loss to you.
  3. Rear camber arms - I was on the fence about getting these (truly 50-50) and did so because of the discounts.
  4. Oil cap - Complete impulse buy because of sale.
So this special took one part sale of about $160 and turned it into a $370 order. Having done price analysis on specials, your 15% off sale and shipping discount is likely a net winner.
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