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Old 05-25-2011, 03:34 AM   #1
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New Ford Focus Makes Euro NCAP History With Recognition for Advanced Safety Technologies

*Ford is first non-premium manufacturer to achieve two Euro NCAP Advanced rewards for Active City Stop and Lane Keeping Aid technologies
*Focus earns maximum 5-star overall safety rating. Crash tests reveal outstanding protection for children
*Focus safety ratings adds to recent 5-star ratings for the new C-MAX and Grand C-MAX


Stephen Odell, Chairman and CEO, Ford of Europe (left), accepts two Euro NCAP Advanced awards from Dr. Andre Seeck, President of Euro NCAP (right)

Cologne, Germany, May 25 – With the new Focus, Ford has become the first non-premium automaker to win two Euro NCAP Advanced rewards.

The Focus was recognized for Active City Stop, which monitors the road ahead and brakes automatically if a collision is imminent, and Lane Keeping Aid, which uses a forward camera to detect if a vehicle drifts out of its lane and applies a small amount of steering input to alert the driver.

The Focus also earned Euro NCAP’s maximum 5-star crash safety rating, including the highest possible dynamic score for child protection in both frontal and side impact collision tests. Focus also excelled in the adult and pedestrian safety categories.

“At Ford, our mission is to provide the outstanding levels of safety through accident avoidance technologies and advanced occupant protection systems, which makes this recognition from Euro NCAP incredibly gratifying,” said Stephen Odell, chairman and CEO, Ford of Europe. “We are proud that we have made these technologies available to so many people in an affordable car like the new Focus.”

Dr. Andre Seeck, President of Euro NCAP, said: “The Euro NCAP Advanced Awards recognize safety innovation of the highest level and we are delighted that Ford has shown its commitment to the safety of its vehicles such as the new Focus.”

Reducing risk

Active City Stop helps reduce the risk of low speed collisions by monitoring the road in front for stationary traffic and then braking automatically if the system detects a stationary vehicle in its path of travel and a collision is imminent.

At speeds up to 30km/h, a lidar (Light Detection And Ranging) sensor positioned at the top of the windscreen scans the area up to around 7.6 meters ahead of the vehicle for possible obstacles. If the vehicle approaches a braking, slower moving or stationary vehicle in front and it determines that a collision is likely, the brakes are pre-charged. If the driver remains inactive (no steering or braking input), the car applies the brakes automatically and reduces engine torque.

Lane Keeping Aid uses a camera mounted at the top of the windscreen to monitor the road ahead of the vehicle. The images from the camera are continuously analyzed to detect lane markings, typically solid or dashed white lines that delineate the edges of a lane or carriageway. Information about the position of the car relative to the lines is then used to help the driver stay within the intended lane.

If it detects an unintentional lane departure, it applies a steering torque to alert the driver. The system has been programmed to recognise manoeuvres such as overtaking. Both Active City Stop and Lane Keeping Aid are fully automatic but can be deactivated by a switch on the indicator stalk.

“At Euro NCAP, we are constantly seeing new and exciting innovation in the field of automotive safety from all manufacturers and the pace of these changes can only be good for road users across Europe,” said Michiel van Ratingen, Secretary General of Euro NCAP.

High-Strength Bodyshell

Euro NCAP’s 5-Star safety award for new Focus confirms the structural excellence of Ford’s global C-Car platform. Ford C-MAX and Grand C-MAX share the same architecture as new Focus and were both awarded 5 stars by Euro NCAP last year.

New Ford Focus is engineered to meet or exceed safety standards around the world and has been crash-tested more than 12,000 times in real and virtual worlds to guarantee the best possible protection for occupants of various ages and sizes.

“We were committed from the beginning with the new Focus to design and engineer a vehicle that leads the way both in terms of technology and safety,” said Gunnar Herrmann, Global C Car vehicle line director. “The inherent strength of our new Focus is the structural rigidity of the body and our extensive use of high-strength steels.”

Fifty-five per cent of the body shell is made of high-strength steels, of which 31 per cent is ultra-tough boron steel, more than any other Ford built to date.

Boron features in the A pillars, B pillars, rocker panels and door reinforcement beams to create an extremely rigid, crush-resistant passenger cell. Meanwhile, high-strength steel is used in the integrated door opening reinforcement rings and door load paths to provide excellent protection from side impacts.

New Focus also features a patented front chassis subframe, which de-couples during severe frontal impacts, avoiding deformation in the passenger cell footwell area. Pedestrian protection has been boosted by the addition of a “soft” cowl design in the front body structure and Ford has also relocated the windscreen wiper system to help further reduce injury risks.

Intelligent Protection

New Focus is equipped with Ford’s Intelligent Protection System restraint system that includes next-generation front airbags for the driver and front passenger, as well as unique side airbags for all, complete with shoulder vents that stay open and reduce pressure for smaller occupants.

A horizontal stroking steering column reduces loads on head and chest by stroking away from the driver in high speed frontal impacts. Both front seats are fitted with more effective retractor pretensioners, providing increased retraction travel, along with belt load limiters. Rear seat passengers are protected by three-point safety belts and all models have provision for ISOFIX as standard.

Another plus is Ford’s Child Lock function, which allows the driver to electronically activate or release the rear-door child locks via a simple control switch. The locks are automatically disengaged in the event of an accident.

Text Source: Ford Media


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Last edited by warneej; 05-25-2011 at 09:37 AM.
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