The interwebs overfloweth this week with more anxious reports of the return of Ford’s compact giant slayer, the Focus RS. Britain’s Autocar made the boldest claims of the bunch, going so far as to essentially state that the RS is a done deal, tossing in some rendered images to sweeten the story. While the Autocar report neglects to name names, they claim sources at Ford report that the RS is under development, and “sign-off for the project is imminent, dependent on final analysis showing a business case for it to sit beside the new, European-bound Mustang, which is confirmed for 2014.”
Car and Driver has been on the trail of a new Focus RS for a few months now, so we thought we’d reach out to our own sources at Ford for a quick update on the RS situation. First, our insiders were quick to tell us that it’s not uncommon for engineers working on a project to “leak” information in hopes of influencing corporate decisions when it comes time approve a future product, which leads us to believe at least a few Ford engineers are clinging to hopes of a rebirth of the hot-hatch version of the Focus. That said, our sources indicated that if the RS does, in fact, make the jump from fanboy fiction to a genuine showroom artifact, it almost certainly would be a global vehicle, citing the company’s decision to take the Edge and Mustang to Europe as examples of the company’s dedication to the One Ford strategy.
One of the most-talked-about hurdles to the fruition of a new Focus RS is how it would sit in Ford’s lineup alongside the Mustang. If the RS were produced, it likely would produce as much power as a V-6–powered Mustang, and the pair’s prices wouldn’t differ too much, either. However, Autocar reports that Ford sees these cars satisfying two different market, calling them “complementary” to one another.
Do you think the Ford Focus RS will be US Bound? discuss:
02-04-2013 05:02 PM
I sure as heck hope so it's in the US's future! Europe has gotten so many foci that we haven't, its just sad. But heres to Ford moving forward! [thumb]
02-04-2013 05:10 PM
Barb Samardzich, vice president of product development for Ford Europe, told Autocar: “We’ve concentrated on developing cars for world markets, and you can see the result of that with the Edge and Mustang scheduled to come to Europe, and the Fiesta and Focus in the US. Our ‘One Ford’ policy has succeeded in pushing our mainstream products further than ever, and the next step is to provide customers with more exemplary, smaller-volume highlight products.
However, Samardzich also revealed to Autocar that recent studies concluded customers for Ford’s high-performance vehicles were divided into very different groups. This is believed to have significantly strengthened the case for a Focus RS by abating fears that it would cannibalise Focus ST or Mustang sales.
These make it sound like it's got a decent shot of hitting our shore.
02-04-2013 05:21 PM
Please do this Ford... That thing would be SO much fun! I'd take over a stang any day...
02-04-2013 05:46 PM
02-04-2013 06:00 PM
I will buy one if it comes to the US.
Hear that Ford? I WILL BUY A FOCUS RS!!!
02-04-2013 06:07 PM
Oooooh I might even buy one lol. But it better have 300hp turbo, and awd or rwd.
02-04-2013 06:09 PM
Awd awd awd awd!!
02-04-2013 06:12 PM
I'm certain it will be FWD, but Revoknuckle and LSD are gonna be SO much fun!
02-04-2013 06:23 PM
if it indeed makes the US, I'll get it when I hopefully get out of MBA