Originally Posted by FocusOnMeNow
Ford is a reactive company. Ecoboost F150 is a prime example.
The Ecoboost F150 is a prime example of Ford being a pro
active company. No other truck has a twin-turbo V6. They started the whole big-truck/big-power/good-mpg trend with it, and no other truck maker can match that combo yet. Sure the V6 Ram gets 25 mpg hwy, but it doesn't have the power that the Ecoboost does.
In fact, I see Ford's Ecoboostization of the product line as very proactive, escpecially for an American automaker. Ford is also trying to change the idea that small car =/= cheap car, in terms of quality, which is clearly evident by the Mk3 Focus. The other automakers are following Ford's lead IMO.