Ford Focus Forum, Ford Focus ST Forum, Ford Focus RS Forum - View Single Post - End of the "Ranger" in North America.Good or bad news for Ford?
View Single Post
Old 09-17-2012, 02:16 PM   #56
Focus Enthusiast
Join Date: Aug 2012
Fan#: 102589
Location: Calgary, Canada
What I Drive: 2012 Focus Ti

Posts: 88
FF Reputation: 1 DayGlow Good Standing Member
Buy-Sell-Trade Rating: (0)
Originally Posted by Mazingo View Post
Ford was selling a little more than 50 000 Rangers a year even if the truck was ridiculously outdated.

Can you imagine how much they would sell if the Ranger had a 2.5 l 4cyl ,a 3.7 l V6 and an updated look?
Probably not enough to cover the development costs and retooling of a production line. Most likely they have done the analysis and decided that they can make more money producing another model that the new Ranger would have taken the space from.
DayGlow is offline  
    Reply With Quote