Well, honestly, that pricing makes sense. With all the goodies that car is going to get - the Recaros, upgraded brakes, HID's, etc. (not to mention the EcoBoost), a fully loaded ST would still be a value if under $30k. Of course, people will complain - the same thing happened when the BMW 1M's pricing was finally released (folks had unreal expectations of "affordable" performance).
But, I already have a track toy, and the reasonable side of me says that for a family car, the SE makes much more sense. But the ST still does look nice, lol. Don't know how much Ford is planning to make, but I could see them going for above MSRP for a while, and , like you said, no incentives or rebates ever being available.
Anyway, thanks for the info. You've been very helpful. I'll keep my eyes peeled for the MY2013 order guides.